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We love babies and we understand that babies’ skin is so delicate and so different to adult skin, it needs mild and gentle care. That’s why we have developed our clinically proven mild range of skincare products especially for babies, helping you to take the best care of your baby’s skin.
We take safety very seriously, which is why each and every product undergoes rigorous testing for gentleness. This is symbolised by the NO MORE TEARS® and CLINICALLY PROVEN MILDNESS® certifications. Here you will find further detail to explain the science and testing behind JOHNSON’S® Baby products – trusted by moms for over 125 years.

Science and Testing Behind JOHNSON’S® Baby
Clinically Proven Mildness®
Touch is your baby's very first language. To enhance that special communication with your baby, it's important to maintain healthy and hydrated skin.
Triple Baby Protection™
The JOHNSON’S® Baby TRIPLE BABY PROTECTION™ promise is our commitment to providing care that is SAFE, MILD and EFFECTIVE.
No More Tears®
Ever since, JOHNSON'S® Baby NO MORE TEARS® has meant products that are pure, mild and gentle to use for your baby's delicate skin.
Safety and Ingredients
Safety is our number one priority and we want parents to have full peace of mind.
Proven Bedtime Routine
JOHNSON'S® Baby has been pursuing the highest standards of baby skincare for over 125 years.